We turn to a new headache for the nfl. As we count down to the super bowl just across the river in new jersey, one fan is suing the league for not providing enough affordable tickets to fans. He says... See More
We turn to a new headache for the nfl. As we count down to the super bowl just across the river in new jersey, one fan is suing the league for not providing enough affordable tickets to fans. He says that violates new jersey's consumer fraud law. Ryan smith with the story. Good morning. Good morning, george. Super bowl ticket prices are sky high and tickets are scarce. One man hopes to change that in the courtroom. He's a fan with a plan. To tackle what he calls unfair ticket prices for the biggest game in town. Championship play right here, fellas. Reporter: Josh finkelman suing them claiming they make super bowl tickets too expensive for the average fan. He should know, he spent 4 grand for a pair, four times the face value. I was upset about the price that I paid for the tickets. We found out this was an illegal practice. Reporter: The nfl allocates 1% of its ticks to the general public at face value, which is short of the 5% required by new jersey law. Finkelman argues that the majority of the tickets go to the nfl teams and other third parties like online ticket sites which then drive up the prices. The league generates about $10 billion a year through its loyal fan base and at the biggest event of the year they lock them out. Reporter: His seats way up here, now cost more than 2,000 plus bucks each through online ticket sites. Lower level club seats on the 50 yard line about 10 grand a ticket and feel like splurging for one of these suites? You'll be selling helling out more than $500,000. The nfl is playing defense saying their super bowl distribution process has been in existence for years and it is in compliance with all applicable laws. There are products every day that there's tremendous demand for, and when they're resold again, they're sold for outrage prices. Is that fair? No. But that's capitalism. Well, it may be too late to change things for this season but if a court decides this lawsuit has legs it could affect super bowl ticket prices in the future. What about that? I don't want to put you out of your depth but seems like if only 1% of the tickets were available and 5%, it's kind of clear cut. That could be part of it but the question is, is the nfl actually doing this? They say they're giving it to teams who are selling it to fans so they're doing what they need to do by law. Always something there. All right, ryan, thanks so much. Sure thing.
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